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Charity Trek over Kilimanjaro Sponsored by Optical Express

"I now have perfect vision and I am about to embark on my biggest charity challenge yet and it's all thanks to Optical Express."

    EDINBURGH, SCOTLAND, October 16, 2008 /Vision-Eye Care PR News/ -- Mother of two, Yasmeen Ali (35) is packing her walking boots and traveling to Tanzania on Friday (17th Oct 2008) to complete a 9-day charity trek over the world's tallest free-standing mountain, Kilimanjaro - thanks to Optical Express.

Yasmeen decided to embark on this charity challenge after the successful completion of her Lasik (laser-assisted in situ keratomileusis) eye surgery with Optical Express in June this year. Inspired by her determination, Optical Express has provided Yasmeen with the 2000 sponsorship money she needs in order to undertake this challenge.

Yasmeen, who is the managing director of a health & safety consultancy in Scotland, is very active in the fundraising community. Having already completed the Inverness half and Edinburgh marathons earlier this year in aid of Kidney Research UK, Yasmeen will now embark on her biggest challenge to date, Kilimanjaro.

Before Yasmeen signed up to the 9 day expedition she dropped into her local Optical Express Clinic. "I didn't want to be fumbling around with glasses or contact lenses while trying to trek over Kilimanjaro," Yasmeen explained, "So I decided to take the plunge and have Lasik (laser-assisted in situ keratomileusis) eye surgery. The Aberdeen staff at Optical Express were fantastic and really helpful throughout the whole process."

Shortly after her Lasik (laser-assisted in situ keratomileusis) treatment in June, Yasmeen applied for the Kilimanjaro challenge in order to continue raising money for her charity of choice, Kidney Research UK. "I'd left it quite late to apply," said Yasmeen, "there were only a few places left on the expedition and I still needed to raise an initial 3000 in sponsorship money."

Having raised 1K by herself in a week, Yasmeen still had to raise 2K in two weeks, or she would not have enough funds to participate in the charity trek.

"During my post treatment check-up, I told Fiona, the Laser eye treatment consultant, about my goal to raise funds to climb Kilimanjaro for charity," Yasmeen explained, "I was absolutely delighted when Optical Express offered to sponsor me for the remaining 2K."

"I now have perfect vision and I am about to embark on my biggest charity challenge yet and it's all thanks to Optical Express."

Liz McGuinness from Kidney Research UK said, "If anyone could raise that much sponsorship money in such a small amount of time, it's Yasmeen. Her fund raising activities for Kidney Research UK over the last few years have been relentless. She is an inspiration to us all."

The single mother of two will be flying out to Tanzania this Friday (17th Oct 08) to begin the expedition.


Issued on behalf of Optical Express by LLLink at Forth House, 5 Johns Place, EH6 7EL.
Contact Emma Sykes on (0131) 561 8416 or emma@lllink.co.uk



Notes to Editor:

Optical Express is the only UK organisation to provide its customers with the complete eye care solution, from spectacles and contact lenses to laser vision correction and intraocular lens treatment.

With 54 laser treatment centres and over 100 laser consultation centres, Optical Express is Europe's number one laser eye surgery and vision correction provider.

Yasmeen Ali, who had laser eye surgery in June 2008, began raising money for Kidney Research UK when her best friend went onto kidney dialysis four years ago. Initially Yasmeen was tested to give up her kidney but unfortunately she was not a good match.

For more information on Optical Express Laser Eye Surgery visit: http://uk.opticalexpress.com/laser-eye-surgery.html

For a downloadable booklet about the Kidney Research UK Kilimanjaro Trek visit:
http://kidneyresearchuk.org/images/pdfs2/events/kilimanjaroinforsheet.pdf

For more information about Kidney Research UK visit:
http://www.kidneyresearchuk.org/

About LLLink

LLLink provides eye catching Media Relations, from PR events to online PR


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Press Release Contact Information:

Emma Sykes
LLLink
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5 Johns Place
Edinburgh, Scotland
Scotland EH6 7EL
Voice: 0131 561 8416
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